15 Most Effective SEO Techniques for Boosting Website Ranking and Traffic

Many website and blog owners want to be at the top of Google’s search results to get more people to visit their sites. You can do this with the help of different SEO techniques.

So, this article will show you how to use SEO techniques based on the most recent changes Google has made to its algorithm. Because Google’s algorithm updates cause SEO techniques to change all the time.

So, what are some SEO methods you can use on your website? Let’s finish reading this article!

15 Best SEO Techniques to Boost Website Ranking and Traffic
There are a lot of SEO techniques that you can try. So many that you may not know which SEO technique to use.

So, we have sorted out the 15 best SEO techniques for you to use. Here’s the list:

• Install Yoast SEO Plugin and add website to Google Search Console
• Create a sitemap, install Google Analytics, and speed up the site.
• Keyword Research: Focus on Long Tail Keywords
• Create complete and interesting content for image optimization
• Maximize Internal Link Guest Post Post on Medium Check for Error Links
• Meta Optimization Tags

Update Old Content Let’s go over them one by one.

1. Install the Yoast SEO Plugin

Does your website have WordPress? If so, you can start with the SEO optimization suite by installing the Yoast SEO plugin.

This plugin gives you many ways to improve the SEO of your website, such as changing title tags and meta descriptions, submitting XML Sitemaps, changing permalinks, verifying Google Webmaster Tools, and analyzing your content.

Content analysis is the most interesting thing about Yoast SEO. This feature will tell you if any of your content doesn’t follow the correct SEO rules.

Yoast SEO gives analysis for the quantity of keywords, sentence length, and article length, as seen in the image above. Applying SEO tactics to content can therefore be done more swiftly.

2. Add a website to Google Search Console

The free Google Search Console platform allows website owners to keep tabs on how their site is doing in Google’s organic results (formerly known as Google Webmaster Tools).

With the use of this tool, you can learn which websites link to yours (referred domains), analyze the most popular web pages on your site, and see how well it performs on mobile devices.

A website can be added to Google Search Console in the following ways:

Login to your Google account and launch Webmaster Tools
Choose Add Property.
Identify “Websites”
Using the drop-down box, choose “Website,” then type in the address of your website. The URL you enter must match exactly what the browser displays.
Select “Continue”
Decide on a verification strategy
You can verify a website using Google Search Console in a number of methods, including by uploading HTML files, using a domain name provider, using HTML tags, or inserting Google Analytics tracking codes. Pick out the preferred option.
separate domain addition The http:// and https:// variants should be added separately if your website currently supports them.

3. Create a Sitemap

A sitemap is a list of all the webpages that users and search engines may access. Search engines will identify and index your website more quickly if it has a sitemap.

The sitemap will also alert search engines when the website’s organizational structure changes.

Sitemaps come in two flavors: XML sitemaps and HTML sitemaps. An HTML sitemap is one that visitors can view, whereas an XML sitemap is one that search engines can access.

This article contains a detailed explanation of how to generate both an XML and an HTML sitemap.

4. Install Google Analytics

You must install Google Analytics in addition to Google Search Console. Although they sound identical, these two tools serve distinct purposes.

While Google Analytics’ primary job is to track visitor behavior, Google Search Console’s main job is to monitor how well a website does in search results.

With Google Analytics, you can track the path taken by visitors from the first page they land on until the point at which they leave your website. Additionally, Google Analytics will enable you to identify which sites are leading to the most conversions and which need improvement.

For instructions on how to install Google Analytics on your website, see How to Install Google Analytics in WordPress.

5. Speed up the website

The slow loading speed is the one thing that bothers visitors the most. Because of this, a website that takes a long time to load could make people impatient and make them go to another website that can give them information faster.

No matter what kind of content you have on your website, people will not wait for it to load slowly. Google says that 53 percent of people who use the Internet have trouble with websites that take more than three days to load.

Also, 79 percent of people who have to wait a long time for a website to load say they won’t go back to the site in question. Increasing the speed of a website is an SEO technique that must be used.

6 Risen Keyword

Lack of keyword research before to content creation is a catastrophic flaw for website and blog owners. Riset keyword can help you locate important words that are relevant to readers.

There are two other keywords ranking indicators that you should be aware of, namely search intent and search volume pencarian.

• There are several people who write down one or more sentences in a certain period of time.
• Keyword density specifies the maximum density for a single key phrase to be present in the first row of the results of the computation.
• Saran kata kunci is a collection of kunci words related to the one you just thought of.
• The SERP, often known as a search engine result page, displays results for the keywords you entered that have 10 terrifying peringkats.
• Search intent is the intention to look for a specific key word. One word in a phrase may have more than one interpretation, and Google will suggest an interpretation that matches the searcher’s intent.

7. Long-tail keywords to target

Based on how many words they contain, keywords can be divided into two categories: short tail and long tail.

One or two words are considered short tail keywords, such as “make a blog” and “build a website.”
Long tail keywords, like “how to make a blog with WordPress” and “how to create a blog with Blogger,” are those that have three or more words.

Long tail keywords typically have a lower search volume than short tail keywords. Long-tail keywords, however, are better at driving traffic. Long tail keywords generate 70% more traffic than short tail phrases, according to Neil Patel.

8. Make content that is complete and interesting.

Making interesting content is another SEO method that website owners often forget about.

When someone types a keyword into a search engine, they want a full answer that will help them solve their problem.

Google also figured out what its users wanted and started putting complete content at the top of search results. Which means that the content could work as a way to get more people to visit the blog in the future.

You can add pictures, infographics, or videos to the article to make it more interesting. Visuals will make it easier for people to understand what your article is about. If they like what you have to say, it’s not impossible that they will share it on social media.

9. Image Optimization

Adding pictures to your website or blog can help keep people from getting bored. Images can also help people understand what you have to say.

But you also need to optimize the images you upload so they don’t make your website or blog take longer to load. One way is to reduce the size of the picture before uploading it. So the size of the picture won’t make the website page too heavy.

tinypng.com is a site you can use to reduce the size of an image. Make sure that the image is no bigger than 300 kb after it has been compressed.

There are many ways, both manual and automatic, to optimize the images on your blog. Read the article How to Optimize Images in WordPress for the full story.

10. Maximize Internal Links

Internal links go from one page on the same website to another page on the same website.

Search engines can figure out the context and relationships between pages on a website by looking at the internal links. This is important because Google gives more weight to websites whose content is related to each other. Internal links are a great way to show how the content is related.

Internal links also indirectly help visitors stay on your website or blog longer. With internal links, people will be able to move around your website more easily.

The more internal links people click on, the more pages they will look at on your site. So, the longer they stay on your website, the better.

11. Guest Post

Writing articles for other people’s blogs or websites is called “guest posting.” You can add a link to your blog or website in the article. This is a good way to get high-quality backlinks.

Choose carefully which website will publish your guest post if you want to get good backlinks.

Choose a website or blog with much more traffic and a higher domain rating than yours. You can do guest posts with influential bloggers or online media. SEO techniques that use backlinks are the most basic ones that can still be relied on.

12. Post on Medium

You can share website or blog content on more than just social media. Medium is another platform that could be useful. Medium is a website for community journalism that is read by 60 million people every month.

Medium lets you republish the content on your website on its site and add canonical links.

The canonical link tells search engines that two URLs with the same content are the same, so it won’t hurt your website’s SEO reputation.

You can also post new content on Medium that is still related to your website and put a link to one of those posts on your blog. Even though it only adds “no-follow” links, the second way to promote your blog or website is still worth trying.

13. Check for Link Errors

Look at each of the articles you’ve written and published. Almost all of these articles probably have links, both internal links and links to other sites, right?

When you first put these links on your website, your goal was to make it easier for people to move from one page to another or to get information from other websites.

Unfortunately, the links sometimes stop working. Links that are no longer valid will send people to the wrong pages or even 404 error pages. This is sure to make people mad.

So, you should check your links often to make sure that visitors are always taken to the right page.

You can use Google Search Console to do a link check, and you can read the full explanation in this article.

14. Meta Tags for SEO

The next thing you need to do to improve your SEO is to optimize your meta tags.

When you do a search on Google, the search results will look like this:

Even if you write a lot of content, only a small part of it will show up in search results. The search results only show meta tags, which consist of a meta title and a meta description like the one above.

Meta title is the title that shows up in search engine results for your article. If the title of the article is too long, Google will cut it and change it to fit its standards.

A meta description is a short piece of text that gives a summary of your content in search results. This text is right below the article’s title and URL. Most meta descriptions are between 110 and 120 characters long.

Your goal is to make the title as interesting as possible without going over the limits that Google has set. Also, you must be able to summarize the entire article in 110 to 120 characters.

Read also: How to Add Meta Title, Keyword, and Description in WordPress

15. Update Old Content

Adding new content to your website or blog regularly is a good idea. But that doesn’t mean you can forget about the content you’ve already published. It’s possible that the old content brings in just as much traffic as the new content.

Google Search Console can be used to do this evaluation. You can find out how each website page does in search results by using Google Search Console.

Find content that gets lots of views but has a low CTR. This means that the content has been shown in search results, but not many people have opened or clicked on it. Most of the time, this is because there aren’t enough keywords that match what people are looking for.

Follow these steps in Google Search Console to see how well each website page is doing:

• Click on the Performance button.
• Click Pages
• Choose the page you want to test to see how it works.
• Then click on the “Questions” button.
• After that, words that bring people to that page will show up.

Based on a report from Queries, you can fill in the rest of the article’s information with the keywords that got the page the most views.

This makes it more likely that the website page will show up when people search for different keywords. People will find more and more information in your articles that matches what they are looking for in search engines.

Are you ready to use the most recent SEO techniques?
It does take a lot of time to use this set of SEO techniques. To get good results from the 15 SEO tips above, you have to be patient and keep at it. So get ready to spend a lot of energy on this new SEO technique’s long process.