SEO is a complex and constantly-changing beast. This post will provide you with a comprehensive list of the best SEO tools in order to help you keep up with the ever-evolving landscape of search engine optimization. We’ll also give you an overview of each tool so that you know what they do and how they can benefit your business.

1. Ahrefs

Ahrefs is a paid tool that helps you track your website’s performance in search engines. Its main features include keyword research, backlink analysis and competitor analysis.

Ahrefs’ keyword research tool shows the search volume and competition for keywords that you enter into the search bar. You can also use it to find long-tail keywords (keywords with three or more words). It also gives you an idea of how many people are searching those terms.

The backlink analysis tool provides information on who links to your site and where they link from so that you can build out relationships with other websites on your topic. It will show whether a site’s link is nofollowed or dofollowed as well, which impacts how much weight Google gives it in ranking calculations (more on this later). The backlinks report will tell you which links are most important for rankings so that you can remove spammy ones and replace them with higher quality ones if possible.

Competitor Analysis lets you analyze who’s competing against your business based on their organic traffic volumes, organic traffic shares and organic keywords used in SERP results containing their brand names or product names .

2. Google Analitycs

Google Analytics is a free tool that helps you track what’s happening on your website. It gives you data about how people are using your site, where they come from, what they do while they’re there, and much more. You can use this data to understand how effective your marketing campaigns are and how to improve the user experience of your site.

3. Google Search Console

Google Search Console is a free SEO tool from Google that helps you monitor your site’s performance in Google Search results. It also gives you access to other useful tools like Google Analytics and Google AdWords, which can help you make informed decisions about your marketing strategy.

There are two ways to access the console:

  • Web-based version at This is a fully functional version of the console, but it will only work if you have an active internet connection (ie no offline mode).
  • Mobile version at This version works offline and on mobile devices like smartphones or tablets with Android 2.0+ operating systems installed on them

4. Google Trends

You can use Google Trends to see if your keywords are trending up or down. If you’re doing SEO for a certain keyword, it might be helpful to know how many people are searching for your target keyword. That way, you can check and see if more people are searching for it now than they were a few months ago.

To get started with Google Trends:

  • Go to
  • Enter the search term(s) of interest into the “Search Terms” box at the top of the page (e.g., “seo software”).
  • Click Search Trends on the right side of your screen (or press Enter when using keyboard shortcuts).

5. Ubersugest

UberSuggest is a keyword research tool that helps you find long-tail keywords and phrases for your website. It works by finding long-tail keywords that are relevant to your website, so it’s great if you have a broad topic category or if you’re trying to rank for a large set of keywords.

This free tool has both paid and free versions with additional features in the paid version, but even without them it’s easy to use: just enter your seed keyword or phrase and hit search!

6. Moz

Moz is a great tool for SEO. It has many features and can be used to find information about your website and the competition, as well as to keep track of rankings and more.

Moz itself is free to use, but they offer a paid version that provides unlimited access to even more features than their free version offers.

7. KWFinder

KWFinder is a powerful keyword research tool that helps you find the best keywords for your website. It’s a paid tool, but it has a free trial. You can use this tool to find relevant keywords and get an idea of how competitive they are. This tool also shows how many people search for each keyword on Google, which can help you find hot topics to write about or popular products to sell on your site.It’s important not to get caught up in the number of searches listed for each keyword—it doesn’t mean that everyone who searched for those terms actually clicked on an ad related to those terms! Instead, look at what percentage of searchers clicked on ads related to each term; if you see high numbers here then there’s probably more opportunity around those topics than if only 5% of searchers click on these ads (and yes: sometimes even less than 1%!).

8. Woorank


Woorank is a free tool that gives you a lot of information about your site. It is easy to use and has a user-friendly interface. You can see how Woorank works by visiting the website or going to your Google Analytics account and clicking on “Search Engine Optimization” in the menu at left.

9. Seo Site Checkup

Seo Site Checkup is an SEO tool that scans your website for errors, duplicate content and more.

Seo Site Checkup is a free tool that allows you to check site speed, mobile friendliness, broken links on your website. It also checks for indexing issues, duplicate meta descriptions and more.

10. Answer the Public’s

Answer The Public is a free tool that helps you find out which questions people are asking about your topic.

You can use the tool to find out what questions people are asking about your topic, and this can be a useful starting point for creating content around those questions.

It’s also useful for finding new keywords to target with your SEO strategy. If you see that many people are asking “how do I X?” then it likely indicates that there may be an opportunity there to create more content around those topics and improve your rankings in Google searches!

11. Screaming Frog

Screaming Frog is a desktop tool designed to crawl and analyze websites. It’s a great tool for finding duplicate content, crawl errors, and redirect chains.

12. Majestic

Majestic is a paid tool, but it’s one of the best. It’s a great option for SEO analysis, backlink analysis and keyword research. Here are some ways you can use Majestic:

  • Analyze a website’s overall footprint and see how it compares to other sites in its industry
  • See how many external links each site has (and where they’re coming from) by using Majestic’s “Inbound Links” section
  • Find out which keywords are driving traffic to your competitors’ websites

13. Copyscape

Copyscape is a free tool that checks your website for duplicate content. It also checks for plagiarism, so you can avoid getting penalized by Google’s duplicate content algorithm.

You can use it to check your competitor’s content and make sure they’re not stealing any of yours. If you’re worried about your own site being plagiarized, this tool will tell you if someone else has copied and pasted a piece of writing from one of your pages onto theirs. This way, you’ll know when someone has stolen from your site and can take action against them accordingly!

14. SpyFu

SpyFu is a keyword research tool that allows you to find out what your competitors are doing. You can use it to find out what keywords your competitors are targeting, what keywords they’re ranking for and what they’re bidding on.

15. SEOQuake

SEOQuake is a free SEO tool that allows users to run keyword research and find out how competitive a market is. You can easily see which keywords are getting the most traffic and what your competitors rank for, even if they’re not in your industry.

To use SEOQuake, simply type in a word or phrase and you’ll get an instant analysis of its ranking potential. It will give you information like:

  • The number of results (e.g., “There are 68 million pages with this keyword”)
  • Who ranks first for that search (e.g., “This website ranks #1 for ‘keyword'”)
  • How much traffic each result gets per month (e.g., “The first result gets 1M visitors per month.”)

16. Siteliner

Siteliner is a free tool that allows you to find broken links, duplicate content, and more.

It can also be used to check if your website is being penalized by Google.

It can also be used to find out what keywords are being used to find your website.

17. Serpstat

Serpstat is an all-in-one SEO tool that helps you analyze your website’s performance in organic search results, as well as provides actionable recommendations for improving it.

It also allows you to compare up to 5 competitors’ websites in one place.

18. Keywords Everywhere

Keywords Everywhere is a keyword research tool that helps you find keywords in Google, Bing and Yandex. It can be used for free or for a fee, depending on whether you want to use it for multiple languages or multiple devices. You can also use Keywords Everywhere for multiple projects at once, which is helpful when working on different projects with different clients/companies at once.

Keywords Everywhere has a lot of useful features:

  • It will show you which keywords are most popular in each search engine
  • It will tell you how many search results there are for each keyword term
  • It will let you know how competitive each keyword is

19. DeepCrawl

DeepCrawl is a web crawling tool that provides you with the ability to test your website and identify issues. It can be used as a standalone product or integrated into tools like Sitebulb.

It works by crawling your site and analyzing the data it collects, including duplicate content and other potential issues.

Using DeepCrawl is free up to 3 million pages. After that, pricing starts at $149 per month for up to 50 million pages with no limit on crawling speed or concurrent requests (more expensive plans also include features like real-time reporting).

20. Quillbot

QuillBot is a web-based tool that may be used to produce more polished, error-free writing by rephrasing phrases and eliminating unnecessary words. This study aims to evaluate the free and paid versions of the QuillBot artificial intelligence (AI) tool system for use by students in rephrasing and rewriting English writing. Methods from descriptive qualitative research are used here. A data source abstracted from the English language. Based on the findings, it’s clear that QuillBot and similar paraphrasing tools employ a number of strategies when rewriting passages, including

1) replacing words with synonyms or equations,

2) altering the meaning of individual words,

3) rearranging sentences to make them more active or passive, and

4) rearranging the order of individual words within sentences.

Standard Mode was used for this paraphrasing because it strikes a good balance between preserving the original meaning of the text and accommodating user-entered alterations that may strengthen th paraphrase’s originality. Students can utilize the cutting-edge AI-powered paraphrase and summarizing application QuillBot to rewrite any piece of text in their own words. If they are stuck trying to come up with a way to paraphrase English text on their own, pupils might use this tool as a last resort. Naturally, students or other users will benefit from a deeper comprehension of English grammar and vocabulary when employing either online or manual paraphrasing.

If you’re serious about SEO, you need to use the right tools.

If you’re serious about SEO, there are several tools that will help you with your efforts. These tools can help track and analyze your progress, identify problems and fix them, find new opportunities, stay up to date on changes in the industry, and much more.

If you want to get started using these tools right away (and why wouldn’t you?), here are some of our favorites:

We hope this guide has helped you identify the right tools for your SEO campaign. While it is important to remember that there are no shortcuts when it comes to SEO, these tools will help you make better decisions with more confidence in your choices. They can also make sure that your site is optimized for search engines, which means that users will find what they’re looking for faster and easier than ever before! We’re excited about the future of search technology, as well as other types of digital marketing efforts like paid advertising campaigns or social media posts!

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